MSC Curriculum
Academic Host
The MSC is offered by The Munich School of Management of the Ludwig-Maximilians-Universität München (LMU), Germany, in partnership with the University of Cincinnati, Ohio (UC),USA.
Academic Course Outline
The lectures cover the following modules:
- Introduction and Overview of Corporate Communications & International Management
- Why Companies Go International
- The Political, Economic, and Legal Environment
- International Division of Labor
- Standardization vs. Differentiation
- Cross Cultural Management
- Reputation Management
- Corporate Social Responsibility
- Crisis Management
- Introduction and Overview Negotiation Analysis
- Negotiation Styles